Grocery chain Albertsons Corporations’ digital well being and wellness platform Sincerely Well being introduced a program that may permit customers to share information from their Apple Watches or iPhones to earn rewards factors.
Sincerely Well being offers customers entry to health-related assets and steering for establishing psychological and basic well-being targets. The platform additionally presents a web based pharmacy the place clients can schedule vaccine appointments and handle pharmacy prescriptions.
By way of the combination, customers with an Apple Watch Collection 3 or later can share their exercise information with their Sincerely Well being account and earn as much as 75 factors for closing their Transfer, Train and Stand exercise rings. iPhone customers who shut their Transfer ring can earn as much as 25 factors each day.
Moreover, customers can earn grocery coupons and reductions by establishing a number of targets associated to sleep, diet, bodily exercise and way of life. Customers can handle their information and decide what info to share.
“By integrating Apple Watch with the Sincerely Well being platform, we’re making it simple for patrons to get worth and likewise obtain incentives for attaining their health targets,” Omer Gajial, chief digital officer and EVP well being at Albertsons Corporations, stated in an announcement.
THE LARGER TREND
Shoppers have relayed issues about privateness and wearable information. A examine revealed within the Lancet Digital Well being in February confirmed that deidentifying information may not be sufficient to guard customers’ privateness.
Nonetheless, many corporations are counting on wearables to assist observe and handle customers’ well being.
One other firm incentivizing customers to trace their information by way of wearables to obtain rewards is UnitedHealthcare, which launched UnitedHealthcare Rewards in February. By way of this system, eligible members can be paid as much as $1,000 per 12 months to finish choose duties tracked by a wearable.
Glen Tullman will provide extra element within the HIMSS23 session “Views from the High: Existential Disaster or Inflection Level Alternative? An Business Maverick’s Perspective.” It’s scheduled for Tuesday, April 18, at 3 p.m. – 4 p.m. CT on the South Constructing, Degree 1, room S100 B.